Advertising

WHAT IS TRIBECA CITIZEN?
Tribeca Citizen is a website, tribecacitizen.com, that’s updated nearly every day. An email newsletter summarizing the content from the past few days is sent out on Monday and Thursday mornings.

WHY ADVERTISE HERE?
The audience is substantial, engaged, and extremely local:
••• Averaging around 180,000 monthly page views by 35,000 unique visitors (Google Analytics).
••• 4,500+ email newsletter subscribers.
••• 3,000 Facebook followers, 5,400 Twitter followers, and 2,000 Instagram followers.
••• Reader demographics are here.

For all advertising inquiries, contact Erik Torkells at tribecacitizen@gmail.com or 917-209-6473.

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Display advertising on tribecacitizen.com

Tribeca Citizen ad rates page1BILLBOARD (#1, ABOVE)
• Location: Above the Tribeca Citizen logo on the entire site.
• Rate: $1000 per calendar month for 33% of impressions (your ad shares the space with two other ads), $2000 for 66% of impressions (your ad shares the space with one other ad), or $3000 for 100% of impressions.
• Size: 970 pixels wide by 250 pixels tall, and you won’t want to put any text where the TC logo overlaps the ad. Max file size: 1 MB.
• Availability in 2017: November, December (33% or 66% impressions).

MEDIUM RECTANGLE (#2)
• Location: Right column on the entire site.
• Rate: Available in increments of 25% of impressions for $500 per calendar month.
• Size: 300 pixels wide by 250 pixels tall. Max file size: 1 MB.
• Availability in 2017: October (25%, 50%, or 75% impressions); November (25% or 50% impressions); December (25%, 50%, or 75% impressions).

LEFT COLUMN (#3)
• Location: Left column on the entire site.
• Rate: $600 per calendar month.
• Size: 180 pixels wide by 110 pixels tall.
• The ad positions change randomly every time the page is refreshed.
• Availability: August and beyond.

RIGHT COLUMN SQUARES (#4)
• Location: Right column on the entire site.
• Rate: $300 per calendar month.
• Size: 125 pixels wide by 125 pixels tall.
• The ad positions change randomly every time the page is refreshed. Up to 10 ads can run.
• Availability: Advertisers have until the end of the month to decide whether to renew; there’s usually a waiting list for the subsequent month. (There’s currently one slot for August.) Please inquire about availability before designing an ad.

BANNER ABOVE “RECENT COMMENTS” (#5, BELOW)
• Location: Center column, above the “Recent Comments” box, on the home page and subsequent pages, category pages (Arts & Culture, etc.), search results pages, and tag archive pages.
• Rate: $400 per calendar month.
• Size: 450 pixels wide by 150 pixels tall.
• Availability: Sold out through June, 2018.

MEGA RECTANGLE (#6)
• Location: Right column on the entire site, under “Popular Posts.”
• Rate: $600 per calendar month.
• Size: 300 pixels wide by 600 pixels tall.
• Availability: August; October and beyond.

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Email advertising

DEDICATED EMAIL BLAST
You get up to ten images and as much text as you want, within reason. It runs as a post on TribecaCitizen.com and it also gets emailed directly to the more than 4,500 subscribers of the Tribeca Citizen newsletter.
• Rate: $950.
• Examples: 100 Barclay and City Vineyard (only the content in the center column gets emailed out).

EDITORIAL EMAIL NEWSLETTER ADS
• The editorial newsletter comes out on Mondays and Thursdays and it currently has more than 4,500 subscribers.
• You get a 420-by-420-pixel image and an optional headline and 100 words of text. See example below.
• Rate: $250 for two newsletter insertions.
• To see an actual newsletter, email tribecacitizen@gmail.com or subscribe.

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Other solutions

There are many other ways to get your message across, and if none of these seem right, let’s figure one out. Contact Erik Torkells at tribecacitizen@gmail.com or 917-209-6473.