New Reade Boutique

The mystery boutique opening in the old Kiva Cafe space at 139 Reade has been revealed: It’s Christina Lehr, a designer who got her start working for her father, Henry Lehr (who has stores in Nolita and East Hampton). Her designs are sold at stores around the world—and more close to home, at Steven Alan on Franklin. Her spring/summer 2011 collection—as demonstrated on her website—is divided into three categories: basics, stripes, and tie-dye (one of each is shown below). And her philosophy is described thusly: “‘My dad once told me that design without technical knowledge is just doodling,’ she said. ‘It took years for me to appreciate what he meant, but now I do.’ Today, customers who wear Christina Lehr’s knitwear appreciate that too. From thoughtful designs to superior fabrics to the family-run factory in Belgium that manufactures her line, Christina Lehr’s eponymous line is always a cut above. ‘A perfect t-shirt is basic, timeless and clean,’ Christina said. ‘I concentrate on fit and proportion, make them in beautiful colors from great fabrics, and wash them in a special blend of enzymes to give them a silky feel.'” I put a call in, but—good for her on a pretty Friday afternoon!—no one answered. More to come….

 

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