Pop-Up: By Robert James

Yesterday I dropped by the By Robert James (that’s the brand’s name) pop-up store inside the John Allan’s Tribeca salon. I wasn’t expecting much merchandise, and I was wrong: Racks line the Washington Street wall; shelves have been given over to clothing, and there’s more in back. I read something somewhere that described BRJ as “rocker-style,” but it’s not exactly Iggy Pop–worthy. I don’t mean that in a bad way at all—this neighborhood needs wearable mens’ clothing, and BRJ’s shirts and jackets are definitely that. (I checked the price of one shirt, just to get a sense, and it was $168.) I didn’t really investigate the pants because I didn’t want to mess things up—the folks there were still tidying after last night’s opening party. The BRJ pop-up is open Tuesday through Sunday, through June 30—at which point everyone will evaluate whether to keep it going; there’s an actual store at 72 Orchard St., if you want the full experience. 418 Washington (bet. Vestry and Laight), 212-334-5358; byrobertjames.com.


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