December 18, 2024 Restaurant/Bar News
R. sent a note that her 20-year-old son caught the news that Popup Bagels, a pandemic business that grew quickly into a franchise, is opening in Tribeca. “He’s obsessed,” she said. “First place he goes when he comes back from college.”
The Popup folks said the store will be on the corner of Greenwich and Reade; projected opening is spring 2025. I think the only option there is that tiny space at 315 Greenwich, but that works!
The company was founded in Adam Goldberg’s kitchen — he created a backyard pickup window to share a newly created bagel recipe with friends — and now has four locations in the city (the closest is Thompson Street) and five in Connecticut, along with seasonal locations in East Hampton, Palm Beach and Wellesley.
The bagels won Brooklyn’s BagelFest Best Bagel award two years in a row and are on Eater’s list of best bagels in the city.
They serve bagels and only bagels — no slicing, no sandwiches — and schmears that change each week. Right now there is hot honey butter and yam schmear. Oh, and there are no plastic knives, which I applaud. From their emails: “Loyal fans love to grip, rip, and dip right on the street.”
For sure more TK!!
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Well, since the staff does no cutting or shmearng, I hope the prices will reflect the fact that the buyer has to do the work!