Founded in London in 1998, the Sweaty Betty line of fitness apparel for women now has nearly 50 shops in the U.K. and 13 in the U.S.—with its latest in Tribeca, at the corner of Church and Franklin. What sets the brand apart is that it’s designed by women—including founder Tamara Hill-Norton—for women. You’ll find tops, leggings, bags, socks, and gear; some items are created for specific athletic activities, while others are more versatile.

 

Recent mentions on Tribeca Citizen

8/31/20  Sweaty Betty closes all US stores
6/19/18  Seen & Heard: Gitano Is About to Start Previews
12/26/17  Best of New Tribeca 2017: The Winners!
11/24/17  2017 Shop-Local Gift Guide (Part 1)
9/07/17  New Kid on the Block: Sweaty Betty