NEW KID ON THE BLOCK: NOVA OCTO
“I want to encourage people to dress up!” says Silje Lübbe. To that end, she has co-founded Nova Octo, a new service based in Tribeca that allows women to rent extraordinary evening wear that would otherwise sell for upward of $7,000.

·····················

·····················

THE SMYTH HOTEL IS BEING REBRANDED
The Tribeca Grand became the Roxy. The Cosmopolitan Hotel became the Frederick. And now the Smyth is getting a new identity, too.

·····················

CLAUDINE WILLIAMS PHOTOGRAPHY
Claudine Williams Photography is a full-service photography studio specializing in portraits for families, individuals as well as personal and professional branding. Sponsored.

·····················

LANGDON FLORIST IS LEAVING TRIBECA
The shop, which has been in the area since 1947, will still service Manhattan and the rest of the Tri-State area from its new location in Staten Island.

·····················

SEEN & HEARD
••• 3/1: Heightened security at Trinity Church. Plus: SLT’s Tribeca studio opens today; checking in on the Worth Street reconstruction project; residential conversion on Franklin; Richard Aldrich show at Bortolami; two shoots.
••• 3/2: Citi’s southern plaza. Plus: The city’s Derelict Bicycle Removal Program; “What a Little Moonlight Can Do” at Steven Amedee; check-cashing service rebranded; Shun Yi Association on White Street.

·····················

NOSY NEIGHBOR
“Do you know why they are enclosing City Vineyard with high exterior walls? Seems to me the pleasure in eating there is the panoramic view. Did I miss something?” —M. The answer.

·····················

IN THE NEWS
••• 3/1: Cigarette as weapon. Plus: How Amazon is changing Whole Foods; rent-regulated apartments in Lower Manhattan; facial massage; actor buys in Tribeca; how rich people feel about carpets; questions for the new BPCA president.
••• 3/2: “Drab to fab” renovations. Plus: How Pier 17 is going to cope with crowds and noise from its rooftop events (rendering above); the Vongerichten market at the Seaport District will have a food court; Big East executive’s Sunday routine.

·····················

WHERE IN TRIBECA…?
Congratulations to Sonia Stock for correctly identifying last week’s Where in Tribeca…? Click the link to discover the answer.

·····················

MB45 SALON HAS CLOSED
A spinoff of Maria Bonita in Nolita, MB45 opened just over a year ago, offering simultaneous blowouts and manicures.

·····················