108 Reade St.
(bet. W. Broadway and Church)
Apparel (Kids)

Just like a child, the Swedish children’s clothing line Livly is growing fast: It was started in 2011, and there are already stores in Sweden; Hong Kong; St. Petersburg, Russia; and now on Reade Street in Tribeca. (Up next: Miami.) Designer Lisa Carrol founded the business after having twins—Liv and Lilly, hence the name Livly—who were highly allergic and required cotton clothing. Mostly made from pima cotton—which is soft, cleans well, and lasts—the clothes are for boys and girls, newborn to 12 years old.

Livly Tribeca Livly Tribeca4 Livly Tribeca2 Livly Tribeca1